Hillary Mendelsohn Profile
Hillary Mendelsohn is the Founder and President of thepurplebook: The Definitive Guide to Exceptional Online Shopping, producing an annual resource guides for online shopping in book form and online www.thepurplebook.com, in addition to consulting in the field of e-commerce and online shopping trends. thepurplebook continues to receive high national visibility, featured in Time, Real Simple, InStyle, People, O Magazine, Redbook, Readers Digest, US New and World Report, and Kiplingers magazines, the Los Angeles Times, Washington Post, USA Today, Boston Herald, Investors Business Daily, Women¹s Wear Daily, New York Post, US News newspapers, the Today Show, Good Morning America, 20/20, MSNBC, CNN, Tech TV, TNT¹s Makeover and a Movie just to name a few.
The fourth edition is currently available in bookstores nationwide and is published by Hachette/Time Warner Book Group. Released in April of 2006 thepurplebook Baby, the first of the specialty books covering maternity through toddler shopping online, made its arrival. The next specialty editions of thepurplebook released in February 2008 and are entitled thepurplebook Wedding and thepurplebook Green (an eco-friendly online shopping guide). After two years as a contributing editor to InStyle Magazine writing the ³netshopper² / ³Hot Sites² section, Hillary has worked with People Magazine as their expert for ³Best of the Web² in their Style Watch editions, as well as a regular contributor to Practical E-Commerce Magazine. Hillary is also featured in 13 episodes of the Fine Living show called ³American Shopper².
In addition to the books, magazines and media, Mrs. Mendelsohn has also developed a corporate consulting division of the business covering everything from white papers, web site development for retailers, outsourcing service solution providers, investment companies and venture capital firms. Specializing in end-to-end consumer experience, her clients include Office Depot, Newgistics, I4Commerce (BillMeLater), Chase Paymentech Shopzilla and Shopping.com, in addition to other e-commerce related technology and retail. With national recognition and visibility, media relations, has become a natural extension of the business. From satellite media tours, media relations, speaking engagements, spokesperson to ³gift giving expert² for seasonal opportunities, Hillary has become a valued resource with regards to consumer and retailer trends online.
Mrs. Mendelsohn also serves as the Executive Director of Team SAFE-T: A California Partnership for Safety and Preparedness, working with a powerful coalition of partners including the Department of Education, the Red Cross, FEMA, California Office of Homeland Security and the California Office Of Emergency Services to, create an annual emergency educational program for Kindergarten through 12th grade and Family Emergency Action Plan which is currently being implemented throughout the California public school system.
Mrs. Mendelsohn sits on the Board of Directors of several organizations including; The California Council for Humanities; Children Uniting Nations(CUN) is a non profit organization dedicated to providing quality mentoring relationships, based on academic achievement, for children at risk and in the foster care system; C.O.A.C.H. for Kids, an organization that provides mobile medical units run out of Cedars Sinai Hospital providing basic health care to children in low income areas of Los Angeles; and NESST or Nonprofit Enterprise and Self-sustainability Team, helping organizations in developing nations plan for the future.
Prior to the creation of thepurplebook, Ms Mendelsohn headed up Poetic Licensing, LLC, a licensing, merchandising and marketing firm that worked on high profile entertainment properties and creative corporate ventures. Hillary is a graduate of UCLA with a BA in Literature. She is married to Michael Mendelsohn, the founder and CEO of Patriot Pictures, an entertainment financing and Production Company, and she is mother of two children. Hillary and her family live in Los Angeles.