1. As founder of the 'Downtown Women's Club' (DWC), tell us what the organization is all about. What is so unique about this women's club that would make a person want to join?

The DWC mixes online with in-person networking in a way that is affordable, effective and fun!

2. What is your overall view of women in the business? Do you think they can outperform men and survive in a man's world? 

Women have not made as much progress in business as they should because there are still cultural issues that make it difficult.  Some of them are self-imposed, like a failure to network, or feeling guilty about prioritizing work at times over family. Some are external like inadequate elder or childcare options. And, some are internal to companies which still have a traditional "command & control" structure.  I think women need to work to change our culture both socially and professionally.

 

3. Success seems to follow you everywhere; what is your secret? What is a day like "in your shoes?"

The secret to success is understanding that the definition of success is personal and will change over time. For the past few years, I managed to prioritize my family while building a professional platform via social media. A good day for me is one filled with smart, optimistic people who teach me things.

4. There is a lot of talk about work-life balance for women, and studies that show that the happiness of women is declining. What are your thoughts on this?

I don't like the word "balance."  I prefer "blend" or "flow."  Women need to feel comfortable with saying that at certain times work is going to be a priority.  Unfortunately, too many of us are trying to do it all - bake the cupcakes for the schools and then pretending not to have kids when we're at the office. And this makes it difficult to be happy because you are constantly feeling guilty, overwhelmed and inadequate as we are living up to standards that no one can meet.  

I think the recession will actually be good for women in the long run as many men are forced into non-breadwinner roles and culturally that's a step in the right direction.  I'm assuming these men (and women) will likely never go back to being "uberemployees" who worked all the time because they could rely on a "stay at home" spouse to run the home front. This will hopefully bring about good changes for our families, our communities, our school systems, and our businesses.

5. How do you think social networking has evolved over the past 10 years?  What do you think about the latest online networking opportunities?

Social networking went mainstream in 2009. It helps make working remotely easier which is good for women (and men) in the long run.  When people work remotely, (1) they are judged on results, not face time, and (2) they become more involved in their local communities.

6. What books or events have inspired you the most?

I like books like "Tipping Point" and "Freakonomics" because they challenge the status quo and look at things from a different perspective.  

7. What advice do you have for aspiring entrepreneurs in general, and women entrepreneurs specifically on social networking?

Surround yourself with bright people who know things that you don't.

Use social media to show the world you have an opinion and expertise. Successful entrepreneurs have opinions and are never boring.